our expertise
Expertise that elevates brands.
We create transformative marketing, training, and consulting solutions grounded in decades of experience helping clients differentiate themselves, strengthen their brands, and accelerate growth. Fueled by an entrepreneurial mindset, we’ve developed unique, proprietary processes and capabilities that help organizations move beyond conventional thinking and embrace forward-looking strategies.
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Brand Re-Engineering™
LABOV Brand Re-Engineering is our proprietary five-step process for relaunching and growing brands. By uncovering and amplifying what differentiates organizations, we help transform their strengths into powerful brand advantages.
We have conducted Brand Re-Engineering for over 100 brands in over 15 industries worldwide, rediscovering what makes them exceptional and leveraging it to unlock new growth and opportunities.
Brand Assessment
Conduct research, marketing audit, and competitive analysis.
Technical Immersion
Discover differentiation in processes, products, and engineering.
Business Strategy
Align brand discovery with organizational goals.
Image and Identity
Develop visual identity, brand messaging, and marketing deliverables.
Enterprise Engagement
Celebrate and launch internally first with teams and sales networks.
“If you want to make history with your brand, turn to LABOV!”
Jonathan Randall
President of Mack Trucks North America
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Jam Sessions™
LABOV Jam Sessions are where collaboration meets disciplined innovation. Using our proprietary process of listening, ideation, and team building, we help teams explore freely, challenge assumptions, and generate actionable ideas with clear next steps for successful execution.
107
Jam Sessions
75
Clients globally
Collaborative Brainstorming
Listen and Be Bold
Develop and Refine Ideas
Leave with Actionable Recommendations
Jam Session clients include:
“LABOV did a phenomenal job of making it easy for everyone to participate, and I marveled at the number of ideas that were generated in a short period of time.”
Dr. Greg Johnson
Regional Market President, Parkview Health
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Bandwidth Partnership™
Through our Bandwidth Partnership, we act as an entrepreneurial extension of our clients’ teams—expanding capacity, streamlining costs, and uncovering new opportunities. As a true partner, we deliver strategic guidance, creative insight, and deep expertise that empower organizations to move forward with confidence.
Discovery and Assessment
Evaluate current marketing or training operations and resource gaps.
Define Scope and Partnership
Determine which tasks we will handle versus the client team. Set clear expectations, responsibilities, and communication protocols.
Strategic Planning
Align resources with client objectives and develop a roadmap of initiatives where bandwidth can deliver immediate results.
Execution
Support client in defined areas of need, from brand strategy and creative to digital marketing and competitive research.
Measurements and Optimization
Track results and performance metrics to ensure Bandwidth Partnership translates to measurable outcomes.
“LABOV goes far beyond traditional marketing deliverables. They don’t just execute; they challenge, refine, and help you tell a more compelling story that drives real business impact.”
Ryan Rockafellow
CEO of engineered transportation international
Industry expertise that transforms.
We work across a diverse range of industries, fully immersing ourselves in each client’s business, products, and technologies. By understanding their unique strengths, challenges, and opportunities, we develop transformative strategies and solutions that drive growth, strengthen brands, and unlock new possibilities.
Automotive
From vehicles to fire trucks, RVs to EVs, we support brands in launching products, training teams, expanding dealer networks, enhancing customer experiences, and more.
Powersports
Whether on-road or off-road, two, three, or four wheels, we help powersports brands expand their markets and create meaningful connections with customers who crave adventure.
Healthcare
We help large hospital networks, health benefits brokers, pharmacy benefits consultants, and healthcare risk management organizations position themselves in an increasingly complex industry.
Manufacturing
We partner with global manufacturers to uncover their unique differentiators, strengthen their brands, and position their products to capture market share and drive growth.
Spirits
From the finest luxury Scotch to top-selling vodka, rum, bourbon, and gin brands, we train and inspire internal teams and sales networks around the world.
Financial
From annual reports and websites to newsletters and brand strategy, we provide comprehensive support for leading investment firms and financial institutions.
Sports
Through our partnership with the Indianapolis Indians, we help promote and honor the team’s connection to regional tribes through internal training, logos, and uniform designs.
Premium
We understand the discerning luxury customer and help premium brands craft experiences that reflect the excellence and artistry of their products.
Recognized for excellence.
Our company and the work we do has earned multiple honors, including Training Industry awards, Better Business Bureau Torch Awards for Ethics, Small Business of the Year, Best Places to Work, and Entrepreneur of the Year. These awards are a testament to our commitment to excellence, ethical leadership, and fostering a thriving workplace.
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